According to ANATO, Colombia has become more attractive to international tourists
"With the aim of promoting the arrival of non-resident visitors, it is essential to continue working on tourism promotion," said Paula Cortés Calle, Executive President of the entity
Tourism is one of the strong economic engines of the countries in the world, and therefore an important generator of foreign exchange, employment and development for the regions.
The World Tourism Organization, UNWTO, estimates that compared to international tourism revenues, USD $ 700 or USD $ 800 billion could be reached in 2021, that is, less than half of the USD $ 1.7 billion registered in 2019, which is that would represent a recovery of between 41% and 47%. On the other hand, it also expects the arrival of international tourists in the world to recover between 25% and 30% in 2021.
Likewise, the organization has an estimate for the average expenditure per international tourist, going from USD $ 1,000, a figure registered in 2019, to USD $ 1,500, for 2021. The above, due to the increase in costs for tourists, associated with the tests of the Covid-19, insurance and extra expenses derived from the pandemic.
In the case of Colombia, ANATO, based on information from the Banco de la República, calculates an income from foreign currency in the passenger travel and air transport accounts of USD $ 1,916 million, between January and September 2021, which means a reactivation 39%, with an estimated USD $ 1,616 being the average expense per non-resident visitor, during this period.
Regarding the average expenditure of the non-resident visitor in 2019, it was located at USD $ 1,498, which shows a lower relative increase compared to that projected by the UNWTO in the world, since in the case of Colombia it is 8%, and that of World Tourism Organization of 50%, this, because Colombia has not presented strong restrictions for the arrival of tourists, which make travel more expensive.
"With the aim of promoting the arrival of non-resident visitors, it is essential to continue working in the international tourism promotion of Colombia, in the preparation of destinations and in the training of entrepreneurs and actors in the sector," said Paula Cortés Calle , executive president of ANATO.