Florida will be the international destination guest of honor of the ANATO Tourist Showcase
The 41st edition of the event will be held from February 23 to 25 in Corferias, Bogotá
The ANATO National Board of Directors announces Florida as the international destination guest of honor of the 41 Tourist Vitrina 2022, an event that will take place, in person, on February 23, 24 and 25 in Corferias, Bogotá.
The above is great news considering that the United States is the main destination country for Colombians, and has had a significant boost, given its reactivation in 2021, where the departure of travelers from our country has increased by 7% in relation to as of January-October 2019, according to ANATO, based on Colombia Migration data.
In turn, Florida is the preferred destination for travelers between Colombia and the United States, with a 60% share in the same period of 2021.
In addition, as of November 2021, six airlines offer 233 direct weekly frequencies between La Florida and Bogotá, Cali, Barranquilla, Medellín, Cartagena, Armenia, Pereira and Bucaramanga, with an offer of 40,025 seats.
"This is great news for the Association, as it will be an opportunity to strengthen binational ties, promote the opening of new routes and frequencies between both destinations, and for Travel Agencies to make strategic alliances that allow the expansion of their portfolios of products and services, ”said Paula Cortés Calle, executive president of ANATO.
And he added, “Florida has been characterized as being of great attraction for national tourists for its beaches, wide range of amusement and theme parks, cultural tourism, well-being, among others. Without a doubt, the ANATO Tourist Showcase will be a tool to continue promoting the reactivation, which today reaches 97%, in the movement of passengers on flights between Colombia and this destination in the United States ”.