Universal Assistance appoints new Country Manager for Colombia

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Universal Assistance appoints new Country Manager for Colombia
Luz Doris Bustamante Álvarez, Universal Assistance
Source: PHG Consulting
February 15, 2022

The travel assistance company incorporated Luz Doris Bustamante Álvarez into its work team

Universal Assistance, the travel assistance company with international support, appointed Luz Doris Bustamante Álvarez as the new Country Manager for Colombia, who began her work this February. This appointment is part of a strategic plan of the company to strengthen its work team in the national market and reinforce its commercial actions during this year.

Luz Doris Bustamante is an Economist, graduated from the University of Medellín and has an MBA from the ESDEN Business School (Madrid). During the last 20 years, she has led the development of corporate business in prominent multinational insurance companies in Colombia, such as MetLife, Ace, Liberty and Allianz, where she achieved significant growth in all the operations in which she has worked.

“It is a great honor to work in a travel assistance company as recognized as Universal Assistance and to be able to contribute all my experience and knowledge to continue positioning the brand and growing more and more in the Colombian market. We have all our expectations placed on being able to develop our corporate plans and continue to provide a first-class travel assistance service of the highest quality to give the support that all travelers deserve,” said Luz Doris Bustamante.

With this incorporation, the capacity of Universal Assistance in Colombia will be strengthened to achieve the development goals set for the coming years and to continue supporting all its partners and clients in all their trips.


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