Formula 1 announces MSC Cruises as Global Partner for the 2022 season

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Formula 1 announces MSC Cruises as Global Partner for the 2022 season
Source: Formula One World Championship Limited
March 21, 2022

The highest category of motorsport began this weekend a multi-year agreement with the Swiss shipping company

Formula 1 is pleased to welcome MSC Cruises, as a global partner for the upcoming 2022 season. The multi-year agreement, which began at the FORMULA 1 GULF AIR BAHRAIN GRAND PRIX 2022, will see the Swiss company MSC Cruises, one of the largest and fastest growing cruise brands in the world, become the Official Cruise Partner of Formula 1.

MSC Cruises and Formula 1 are collaborating to port some of MSC's most technologically advanced and glamorous ships during select Grand Prix weekends, allowing MSC Cruises' impressive fleet to complement the high-end experience of Formula 1. Formula 1 and boost the global visibility of your brand.

Through this unique partnership, MSC Cruises will be able to tap into the growing base of Formula 1 fans around the world to showcase its extensive offering of holidays at sea and bring the excitement of Formula 1 to MSC Cruises' global audience. since its ships sail to more than 100 countries around the world and receive guests from more than 185 nationalities.

As world leaders in their respective fields, MSC Cruises will also join Formula 1 in continuing to drive sustainable change. Both companies have committed to becoming “Net-Zero Carbon” and are pioneers of next-generation environmental technologies and solutions.

Stefano Domenicali, President & CEO of Formula 1, commented: "We are delighted to announce MSC Cruises as Formula 1's newest global partner, uniting two truly global brands. This is a seamless partnership where we are both focused on delivering the best experience for our fans and customers around the world, combining entertainment, luxury and service. We are both committed to sustainable solutions, and MSC's knowledge and experience perfectly complement our global offering and will continue to enhance our brand".

Pierfrancesco Vago, Executive Chairman of MSC Cruises added: "There is a strong shared ambition between us and F1, as we are both committed to investing in research to accelerate the development and adoption of next generation technologies - both maritime and environmental in our case - to build the future of our industries sustainably. We both work to continually improve environmental performance with a clear vision of building a lasting legacy for future generations. We look forward to developing our relationship together as this exciting season unfolds".


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