Viva Aerobus joins Saber's global distribution system

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Viva Aerobus joins Saber's global distribution system
Source: Viva Aerobus
May 19, 2022

The Mexican airline implemented the Saber brand fares to provide greater flexibility to choose the products and services that best suit the needs of passengers and agencies

Sabre Corporation, a leading provider of software and technology that powers the global travel industry, today announced a new distribution agreement with Viva Aerobus, Mexico's ultra-low-cost airline. -cost airline, which will allow the airline to drive future revenue growth through agency sales.

Viva Aerobus can now distribute its flights and services through Saber's global distribution system (GDS), providing more content and choice through a single source for greater convenience, agility and efficiency.

With this agreement, Saber-connected agencies will enjoy enhanced e-ticketing and merchandising capabilities, allowing travel agents to easily view, compare and sell Viva Aerobus flights across the network. With the implementation of Saber brand fare technology, Viva Aerobus will now be able to provide its customers with greater flexibility to choose the products and services that best suit their needs.

“Viva Aerobus is an airline in constant expansion with solid plans for growth in fleet, routes and flights. Partnering with a trusted and innovative technology company like Sabre is key to both achieving our growth plans and increasing operational efficiencies,” he said. Andrea Rodríguez, Sales Director of Viva Aerobus. "We're confident that Saber is the right partner to support our long-term goal of providing travelers with the lowest fares and a personalized experience where they only pay for what they really need."

With more than 15 years of experience, more than 80 million passengers transported and more than 3,500 employees, Viva Aerobus operates more than 130 domestic routes within Mexico and international routes to destinations in Colombia, Cuba and the United States. Its value proposition combines customer-oriented service, flexibility and low rates. As a result of this service, Viva Aerobus has positioned itself as one of the top three airlines in Mexico. Currently, Viva has the newest fleet in Mexico and the third youngest in North America, offering the highest standards in terms of safety, efficiency and reliability.

"We are delighted to partner with Viva Aerobus to help them achieve their growth goals as the industry continues to recover," said Gary Stone, vice president of select airline accounts for Sabre Travel Solutions. "We are committed to creatively partnering with airlines and agencies to deliver retail and distribution solutions that meet the needs of our customers on both sides of the travel market."

Sabre's broad set of flexible and scalable software solutions help airlines operate the way they want and adapt their business to changing needs and requirements. Saber solutions streamline airlines' day-to-day operations and ultimately help carriers solve their biggest challenges, helping drive higher revenues and reduce costs, while delivering better travel experiences.


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