Recovery of sales of Colombian agencies reaches 87% during the first semester

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Recovery of sales of Colombian agencies reaches 87% during the first semester
Source: Aeropuerto de El Dorado
September 05, 2022

The data comes from a survey published today by ANATO

Although some tourism indices are still below those that had been reported before the pandemic, the entire sector, including Travel Agencies, have been experiencing progressive reactivations that keep businessmen in the sector positive.

“The situation derived from Covid-19, the uncertainty and the saturation of information, caused insecurity among the actors in the sector due to the economic crisis, but today, optimism is the protagonist and we look favorably on the near future of the travel industry. and this is evidenced by the surveys we have carried out with our Associated Travel Agencies, where the results point to a quick recovery. However, this behavior could be interrupted if the tax incentives are eliminated and the industry is concerned about what comes in relation to the tax and labor reform”, said Paula Cortés Calle, executive president of ANATO. 

The most recent study of the union reveals that for the first semester, the sales of the Travel Agencies reached an 87% reactivation, compared to those made in the same period of 2019. Likewise, these companies predict a reactivation of 95% for the quarter corresponding to the months of July, August and September. 

Regarding the segments with the highest commercialization of the Travel Agencies, during the months of April, May and June, the sun and beach segment had a 62% share; cultural, 14%; and both nature and adventure of 8%, being the national destinations, those with the highest participation in the sales of the companies, with 51%; while the international ones reached a participation of 49%.

It is important to highlight that, according to the Travel Agencies with main activity in domestic tourism (Colombians traveling within the country) and/or receptive tourism (foreigners arriving in the country), the impact of the devaluation of the peso increased their sales by fifteen%; prices, 13%, domestic supply, 19%; and the receptive offer, 10%.

“We continue on a path of growth and optimism. We hope that, at the end of the year, we will match the conditions of 2019, we must continue working with employers to preserve employment and provide them with the guarantees to continue developing their activity, the support of the Government in terms of governance, promotion and competitiveness, will be essential for the compliance with the four-year goals, and from the coming quarter, we prepare for the business marketing work for the launch of the next edition of the ANATO Tourist Showcase that will be held from February 22 to 24, 2023”, concluded the union leader.


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