FITUR 2023 to gather the national and international associative sector

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FITUR 2023 to gather the national and international associative sector
Source: IFEMA
September 20, 2022

The event, which will take place between January 18 and 22 at the Recinto Ferial, will offer for the first time a space to bring together a hundred participants from the MICE sector

The International Tourism Fair, which in its 2023 edition will be organized by IFEMA MADRID, will have a reinvented FITUR MICE section dedicated to offering its own space during the days prior to the event (on January 16 and 17) to hold meetings in a exclusively professional, oriented to the associative both nationally and internationally.

In this way, the Tourism Fair will provide a strategic and qualified point for organizations, corporate buyers, incentive agencies and congress organizers to meet and thus boost meetings for the growth of the tourism industry in the global arena. .

FITUR MICE also incorporates the Kenes Group as a collaborator, a worldwide event organizer with more than 50 years of experience, together with the regular support of the network of IFEMA MADRID Delegations.

The meeting program, with limited places, offers participating exhibitors an agenda of pre-established appointments with company executives, rigorously selected based on criteria that will assess the high business potential and purchase decision. Different scientific-medical organizations will take part in the meeting, offering the possibility of collaborating in their events of different sizes. The 45 selected participating buyers also include national and international organisations, corporate buyers, incentive agencies and conference organisers. It is estimated that FITUR MICE will have around a hundred participants, and around 2,900 pre-established appointments will be held.

 FITUR MICE will be completed with a networking program made up of the celebration of different social events that will make it possible to expand contacts and strengthen ties between the participants


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