Embratur ends its participation in Routes World 2022
During the two days of the forum in Las Vegas, the agency held meetings with strategic representatives and anticipates new flights and routes in the near future
On Monday (10/17) Embratur concluded its participation in Routes World 2022, the World Route Development Forum, which brought together the main decision makers in the sector. During two days in Las Vegas, United States, the Agency participated in dozens of meetings with airlines, managers of large airports and representatives of tourism promotion agencies from different countries.
According to the president of Embratur, Silvio Nascimento, the event allowed fruitful conversations, which should contribute to the expansion of Brazil's international air network. “The Agency does not measure efforts to expand the country's connectivity. We show these strategic representatives that Brazil has invested in tourism and that the potential for growth remains enormous,” he said. The international air network in Brazil is in full recovery and, in the last month, it practically equaled the capacity it exhibited in 2019, the last year before the Covid-19 pandemic, reaching 94.74% of the operation.
According to a study by Embratur's Management of Competitive Intelligence and Marketing for Tourism, from January to September 2022, 84 new flights came into operation and another 107 frequencies were added to the list. By June 2023, 106 new flights to Brazil are expected, in addition to another 101 additional frequencies.
This Monday, the agenda of the forum began with a meeting with the director of the Tourism Authority of Guyana, Kamrul Baksh. During the meeting, actions were discussed so that Brazil and Guyana can work together to increase tourism in both countries.
Later, Nascimento met with the vice president of ProColombia, Gilberto Salcedo, who highlighted Brazil as a priority market for Colombia. Salcedo also congratulated the Brazilian government for approving the end of double taxation between countries. Finally, both proposed to work in partnership in the creation of new routes to increase the tourist flow between Brazil and Colombia.
Another agenda of the day took place with representatives of BH Airport and the airline Air France. The objective is to expand air connectivity and the flow of French tourists in Brazil, since, historically, France is the largest European source of tourists to the country. The president of Embratur met with Anais Dhaulagiri, representative of the airline Air France, and Clayton Begido, from BH Airport. The leaders discussed the possibility of opening new flights from France to Fortaleza (CE) and Belo Horizonte (MG).
There were also meetings with representatives of the British company Virgin Atlantic and GOL Linhas Aéreas. In both meetings the possibility of creating new routes to Brazil was discussed.
On the first day of the Routes World 2022 agenda, Nascimento met with the commercial directors of Rio-Galeão, Patrick Fehring, and Guarulhos Airport, João Pita, with the commercial director of the Moroccan National Tourism Office (ONMT). ), Hatim El Almi , with representatives from BH AirPorts, as well as executives from Jetsmart Linhas Aéreas and Viva Air Colombia, both low-cost airlines that operate in South America, and TAP Portugal.