Meetings tourism generated more than 200,000 jobs in Argentina
6,382 events were held in 2018 in 316 destinations throughout the country, with an interannual increase of 17%
The data comes from the Economic Yearbook 2018 prepared by the Economic Observatory of Meetings Tourism of the Faculty of Economic Sciences of the UBA.
The Secretary of Tourism of the Nation, Gustavo Santos, participated - together with the directors of the AOCA and the referents of the sector of the whole country - of the presentation of the Yearbook 2018 of the Meeting Economic Observatory, which shows that the Employment generated by this activity exceeded 207,000 jobs during the past year.
The Yearbook records that 6,382 meetings (congresses, conventions, fairs, exhibitions and international sporting events) were held in 2018 in 316 destinations throughout the country, with an interannual increase of 17 percent and an economic impact of 24,000 million pesos.
"This growth is based, above all, on three key factors: the reintegration of Argentina into the world, the development of area, terrestrial and digital connectivity in our country and the change in the strategy of international promotion of Meeting Tourism, that for the first time involved the public and private sectors in joint work, "Santos said.
He also stressed that these results are framed in the decision to "give continuity to a State policy that involves the public, private and academic sectors and allows adding professionalism and avoiding improvisation."
The latest ranking of the ICCA (International Congress and Convention Association), released last month, already had a growth of tourism of meetings of 17 percent in Argentina during 2018, while the world average was 3 percent.
Last year, with 232 international events, Argentina exceeded its historical record and went from just two destinations for the category in 2007 to 30 in 2018 and the Autonomous City of Buenos Aires was positioned as the leading destination in the continent for the tenth consecutive year.
In the presentation, the president of the AOCA, Fernando Gorbarán, said: "We have the path, the infrastructure, the State policy, the agreement between the Nation, the provinces and the private and academic sectors to continue working together in the development of a strategic tourism product ".
The Yearbook has been prepared for the last nine years by the Tourism Secretariat of the Nation, the National Institute of Tourism Promotion (INPROTUR), the AOCA (Argentine Association of Organizers and Suppliers of Exhibitions, Congresses, Events and Convention Bureaus) and the Faculty of Economic Sciences of the University of Buenos Aires.
Along with Santos and Gorbarán, the academic secretary of the Faculty of Economic Sciences of the UBA, Pablo Rota, and the president of the Argentine Chamber of Tourism (CAT), Aldo Elías, also headed the presentation.